Human-first facilitation. Real outputs. No fluff. Each session is built around what your team actually needs to leave with — not just inspiration that fades by Friday.
Uncover the story that animates your place — and turn it into experiences, engagement, and community connection.
Every place has a beating heart. But many organizations struggle to articulate it clearly, especially to new audiences. This workshop gives you clarity, alignment, and a story that feels alive again.
The defining story of your institution or community — clear, compelling, and co-created by your team.
The themes that anchor your messaging and interpretation across every program and platform.
The emotional roles that give your story personality, voice, and resonance with real audiences.
Concrete ideas for tours, programs, and installations rooted in your authentic identity.
Fresh ways to bring your story online — audio, video, GPS experiences, and interactive formats.
Ways to reach youth, families, locals, and partners with meaning, relevance, and staying power.
Optional: AI-generated visuals and storytelling boards built directly from your workshop outputs.
The moment your team looks at each other and says: "That's it. That's what we've been trying to say."
Pick the depth that fits your goals and timeline.
A fast, focused alignment for boards or leadership teams. You leave with a shared sense of your core story and the most important next step.
Foundational story alignment plus experience ideation. You leave with your narrative, pillars, and a set of experience concepts to evaluate.
Complete clarity — narrative, themes, archetypes, experience ideas, digital concepts, engagement map, and optional prototype moodboards. The whole thing.
Each workshop stands alone — or combine them for a deeper engagement. All are facilitated by Michelle, designed to generate real outputs, and calibrated for teams that are ready to actually do something.
Align teams around what the brand actually feels like in action — across creative work, messaging, and customer experience. Most teams can describe their brand. Far fewer can make consistent decisions from it. This session changes that.
Teams · Agencies · LeadersBreak default patterns, unlock fresh perspectives, and turn original thinking into ideas teams can actually use. A genuine learning experience packed into a fun session — not a forced brainstorm where the same three people talk the whole time.
Any team · Any industryA practical, human-first way for teams to understand AI, reduce fear, and identify meaningful, ethical use cases for their actual work. No hype. No doom. Just clarity about what AI is, what it isn't, and how your team can use it without losing what makes you good.
All levels · Any org type| Workshop | Best For | Formats Available | Primary Outputs | Audience |
|---|---|---|---|---|
| 🗺️Story & Place | Historic orgs, museums, tourism, community groups | 2h · Half-day · Full day | Narrative, pillars, archetypes, experience ideas, digital concepts | Staff, boards, leadership |
| 🧭Brand Ethos | Brands, agencies, teams misaligned on identity | Half-day · Full day | Creative direction framework, decision filters, shared brand language | Marketing, leadership, creative teams |
| ⚡Creative Thinking | Any team needing fresh energy and new ideas | 2h · Half-day | Idea portfolio, thinking tools, team alignment on creative process | Any team, any level |
| 🤖AI for Humans | Teams anxious about or overwhelmed by AI | 2h · Half-day | Shared AI literacy, ethical use framework, practical use cases mapped to your work | All levels, any org type |
Workshops are customized to your team, your goals, and your timeline. Reach out to start the conversation — even if you're not sure which session is right yet.